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  • Canadian Partnership Against Cancer Launches Online Series

10th August 2010

Canadian Partnership Against Cancer Launches Online Series

partnership against cancerBefore I get into today’s digital media news, I want to let you know about this very important resource, because pretty well every Canadian has been touched in some way by cancer, and common themes along the way have the potential to provide insights that can help to improve care and understanding. This is the idea behind the Canadian Partnership Against Cancer’s new online video series, The Truth of It. Developed in collaboration with the Health Design Lab, part of the Li Ka Shing Knowledge Institute at St. Michael’s Hospital in Toronto, The Truth of It features interviews with Canadians diagnosed with cancer who were asked to share their story so others could learn from their experience. By providing candid accounts of the personal impact of cancer, the video series will serve as an educational resource for health care professionals as well as patients, survivors and others with a personal connection to cancer.

Reflecting that there is no one common experience in coping with a cancer diagnosis, the people interviewed for The Truth of It range in age from 20 to 73 and have been diagnosed with different types of cancer including breast, colorectal, lung, testicular, and ovarian. Viewers can choose to watch individual stories or compilations of multiple interview clips that deal with challenges common to the cancer journey such as receiving the diagnosis, telling friends and family, talking to kids, body image, and practical advice. The Truth of It series, with 30 videos currently available, was created in collaboration with accomplished filmmaker Wendy Rowland and Dr. Michael Evans, Director of the Health Design Lab of the Li Ka Shing Knowledge Institute at St. Michael’s Hospital in Toronto.

“The Partnership has created this series as part of our work to better understand and improve people’s cancer experience,” said Dr. Margaret Fitch, a psychosocial expert who is Chair of the Partnership’s Cancer Journey Advisory Group and co-lead of the Patient and Family Support Program at Sunnybrook’s Odette Cancer Centre. “By helping health care professionals to tune into the patient’s perspective, The Truth of It will help to enhance patient care – while also serving as a unique resource for people with a personal connection to cancer who can benefit from insight and information from others who have walked the cancer journey.”

Jennifer Smith is one of the people who shares her story in the videos. In 2003 at the age of 38, she was diagnosed with acute myelogenous leukemia and has since undergone chemotherapy and a bone marrow transplant. She is married and has two children.

“If this resource were available when I was diagnosed, it would have helped me navigate the many uncertainties and range of emotions that I experienced,” said Jennifer. “Because hearing from others in similar situations can be such a helpful way of coping, I’m hoping that other people can learn from my story.”

The Truth of It is part of the growing collection of cancer control resources, information and services available at Cancer View Canada, the online portal launched by the Partnership with and for the cancer control Canary Derbycommunity.

“Technology is radically changing the way people seek answers to their health questions, but hearing about someone’s actual experience — their ‘story’ — is still the most powerful tool,” said Dr. Michael Evans, family physician and Director of the Health Design Lab at the Li Ka Shing Knowledge Institute. “In marrying technology with stories, The Truth of It enables people to engage with other Canadians whose experiences resonate with their own. These firsthand accounts offer a range of perspectives that make this series useful to both patients and professionals.”

The above article can also serve as a reminder of several upcoming fundraiser events that we hope you will help support. The Canary Derby will run in Vancouver/Burnaby on September 25th. This is a soap box derby Canadian Breast Cancer Foundationfor technology companies who want to help fund early cancer detection research, and as an added bonus, the derby is a ton of fun.
Pink Day in Lion's Arch
October 3rd is CIBC’s Run For The Cure, Canada’s largest single day, volunteer-led fundraising event dedicated to raising funds for breast cancer research, and education and awareness programs. Who will you be running for?

For Guild Wars players, you can get involved by supporting the Gamers Give Back resurrection of Pink Day in L.A. (Lion’s Arch), which will take place on October 16th. If you don’t play Guild Wars, you can still support the event via its Canadian Cancer Society donation page.

Bioware CorpDragon Age players – today is the day for the latest DLC chapter. Bioware invites you to delve deep underground in Golems of Amgarrak to save a missing dwarven expedition in search of ancient secrets for creating monstrous constructs. Only you can uncover the gruesome fate that befell them.
Golems
Put your Warden back in action and adventure through new environments, meet new characters and defeat never before seen creatures. With an engrossing new storyline and challenging puzzles this is one add-on for the PC, Xbox 360, and PS3 versions that you don’t want to miss.

* Import your character from Origins or Awakening or create a new, high-level hero!
* Face an all-new terrifying creature
* Earn powerful rewards that transfer into your Awakening and Origins campaign
* An advanced challenge for even the most experienced adventurers Read the rest of this entry »

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