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HootSuite Opens New Dialogue With Conversations

HootSuite [1]HootSuite [1], makers of the market-leading social media management system, releases beta version of HootSuite Conversations to keep users focused on the social discussion. This new product is built on top of HootSuite [2] Teams [3] functionality and is the first tool to empower teams to simplify communication around social media messages, have internal conversations with external engagement, and collaborate with everyone using real-time chat. HootSuite continues to develop and acquire tools and solutions to support the social business, allowing individuals and teams to discuss and analyze campaigns across multiple social networks from one secure, web-based dashboard. HootSuite Conversations is now in free beta and available [4]immediately [4] to all users, including Free [5], Pro [6] and Enterprise [7] clients worldwide.


“HootSuite Conversations is built on top of HootSuite Teams, which helps visualize the organizational structure of work groups in your business. Conversations will increase efficiency between teams or Hootsuite Conversations [8]departments and ultimately improve ROI,” says Ryan Holmes, CEO of HootSuite. “Now, true social collaboration can happen around campaigns or trending topics that impact business immediately.”

How will HootSuite Conversations Help Me?

Join the conversation by clicking on the speech bubble icon in the top right corner of the HootSuite dashboard. Invite anyone with an email address to join into the conversation. Existing users can automatically join; new users can signup [10] for a HootSuite account, then join the conversation they were invited to.

HootSuite Conversations for Your Business

HootSuite Conversations will be especially useful for sharing company-wide compliant messaging, while allowing individual departments to filter out conversations that focus their individual needs:

“HootSuite Conversations will enable organizations large, medium and small to more efficiently and effectively manage engagement with their customers, potential customers and employees. This new HootSuite Conversations [11]functionality is one more reason why HootSuite is a vital partner in our communications, marketing and customer relations,” says David Weiner, Manager, Digital Brand Engagement at PepsiCo [12].

“I see interesting opportunities for both innovation and engagement arising out of tools like HootSuite Conversations. Tools alone are never enough, but together with a strategy and culture shift towards real-time knowledge sharing and transfer – HootSuite now empowers people to better identify subject matter experts, think out loud, develop shared listening, and build collective intelligence and memory. This can be very powerful in inspiring employees and strengthening trust as well as identifying new opportunities and ideas. It’s not just about identifying ideas but being able to act on those ideas and integrate employee feedback.,” says Jacob Morgan, Principal of Chess Media Group and best-selling book author of The [13] Collaborative [13] Organization [13].

HootSuite Conversations is available immediately to HootSuite’s close to 5 million global users spanning six continents. HootSuite’s users send over 2.75 million messages through the dashboard each day. Notable clients include 79 of the Fortune 100 companies such as McDonalds, PepsiCo, Virgin, FOX, Sony Music, WWF among others.

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1 Comment To "HootSuite Opens New Dialogue With Conversations"

#1 Comment By Tami Quiring (@VillageGamer) On Tuesday September 25, 2012 @ 11:06 pm

.@HootSuite Opens New Dialogue With #Conversations [18] #socialmedia