A Canadian delegation of 13 content creators and audiovisual industry leaders from 12 organizations are taking part in RioContentMarket, Brazil’s premier audiovisual content conference and market, to pursue efforts to develop business opportunities between both countries. Organized by the Canadian Media Production Association  (CMPA) and the Canada Media Fund  (CMF), the trade-focused delegation will discuss and present Canadian television, feature film, and digital media productions to an international market during conference panels, business to business meetings and a number of networking events.
Three Canadians productions will be featured and discussed during two panels dedicated to Canadian content. My Big Big Friend (Breakthrough Entertainment)—an animation series that focuses on the friendships of three children, each of whom has a large friend who is invisible to adults and other children but seen by all three friends—was featured as a case study of a Canadian-Brazilian coproduction on Wednesday, February 25 at 4 p.m. The Palm Effect (CCI Entertainment) —a Canadian-Brazilian coproduction documentary examining the lives of people who survive off of the palm oil industry, and Flight of the Butterflies (SK Films) — a Canadian-British-Mexican coproduction documenting the millions of monarchs in their remote overwintering sanctuaries and along their migratory routes from Canada and across the U.S. to Mexico, will both be discussed in a Canadian coproduction panel that will take place on Thursday, February 26 at 5:30 p.m.
In 2014, four partnerships were established between Brazilian audiovisual organizations and Canadian organizations. The CMF announced codevelopment incentives with RioFilme (Rio de Janeiro) in March 2014 and SP Cine (São Paulo) in September 2014. The agreements are designed to foster the codevelopment of projects for television, games and other digital media content for multiple platforms. The third agreement was signed in September between the Rio Film Commission and the Ontario Media Development Corporation (OMDC) to encourage coproductions and stimulate the growth of industry in both countries. In November 2014, the CMPA and the Interstate Association of Audiovisual Industry (SICAV) signed a cooperation agreement to expand opportunities for coproduction between producers of audiovisual content, such as ??film, television and digital media production between Canada and the Rio de Janeiro audiovisual sector at the federal, state and municipal levels.