Hootsuite Announces Acquisition Of Brightkit

^[1]Social relationship platform HootSuite ^[1] continues its explosive growth, acquiring Brightkit ^[2], a solution for creating customized social marketing campaigns with high-impact results for customers such as the Kentucky Derby, Dwell, Cassidy Turley and American Media.The company has also announced Hootsuite Campaigns ^[3], which is based on the Brightkit solution. Hootsuite also continues to see dramatic growth through global expansion and product innovation: 

• Surpassed 10 million users in 175+ countries
• New Enterprise ^[4] customers span a broad range of industries and include Telekom Malaysia, Singapore Press Holdings, Brooklyn Public Library, Cambridge University Press, Red Carnation Hotels and Hyland Software Inc.
• Landed one of the top three companies in the Insurance vertical and is rolling out to 19,000 users across North America, making it one of Hootsuite’s largest customers to date
• Over 600 employees globally
• Recent executive hires include:
  • Joseph Smith, general manager, EMEA
  • Roger Orde, vice president, customer success
  • Rob Begg, vice president, enterprise social strategy
  • Kirsty Trail, vice president, customer support
  • Irwan Tjan, vice president, security
• Announced ‘uberVU via Hootsuite” application addition to the App Directory one month after acquiring uberVU, as well as ‘Hootlet’ and ‘Suggested Content’ publishing features
• Added 20 new employees to its office in Singapore, which serves as a regional hub for its growing Asia-Pacific customer-base
• Now offers 24/7 support in five languages

“We’re seeing explosive growth across all regions,” says Ryan Holmes, CEO of Hootsuite. “Our teams are focused on rolling out a number of new product offerings, have plans to open operations in Latin-America and will hire an additional 100+ roles ^[5] by the end of 2014.”