Inspired by an initial exhibition at Galerie Arludik in Paris, Ubisoft Montreal has announced that Assassin’s Creed: The Exhibition will be on display at Montreal’s Galerie d’art Yves Laroche from November 15th to 27th. The Montreal event will feature a brand new series of concepts arts depicting the world of Assassin’s Creed, Assassin’s Creed II, and Assassin’s Creed Brotherhood. Indeed, art fans and gamers will discover over twenty artworks created in Montreal by illustrators at the Ubisoft studio, where Assassin’s Creed games are produced and developed. These works will be seen around the world in months to come, Montreal being the first stop of this travelling exhibition.
“Assassin’s Creed: The Exhibition is a chance to honor our artists’ talent and to share the artistic brilliance of the world-renowned Assassin’s Creed franchise. This event is also in line with Ubisoft’s transmedia strategy, whose goal is to enlarge our brand experience on different platforms and to showcase our creativity”, Ubisoft Montreal CEO Yannis Mallat says.
From October 5 to 30, Parisian art gallery Arludik presented a first version of Assassin’s Creed: The Exhibition. Its featured artworks were sold at prices ranging from $800.00 to $2800.00, all within the first week of the exhibition, which attracted an average of 200 visitors each day.
Created in the initial stages of a game’s development, concept arts materialize a game’s artistic vision and inspire its world. Within a large production team, the work of Gilles Beloeil, Martin Deschambault, Patrick Desgreniers, Maxime Desmettre, Vincent Gaigneux, Vincent Gauthier, Raphael Lacoste, Patrick Lambert, Olivier Martin, Khai Nguyen, Namwoo Noh, and Donglu Yu guide the game’s artistic vision and is essential to its development.
With 19 million copies sold worldwide, Assassin’s Creed is without question one of Ubisoft’s – and the video game industry’s – most popular franchises. Assassin’s Creed and Assassin’s Creed II, released in 2007 and 2009, each sold over nine million copies.
On November 16, 2010, Assassin’s Creed Brotherhood, the franchise’s third title, will be released in over 55 countries. This game was crowned “Best Online Multiplayer” at the 2010 Electronic Entertainment Expo, and has shattered Ubisoft’s previous pre-sales records.
Ubisoft has also announced that those who purchase Assassin’s Creed: Brotherhood for the PlayStation 3 will receive complimentary access to the system-exclusive Copernicus Conspiracy add-on pack. The Copernicus Conspiracy add-on will be available for download through the PlayStation Network on release day, and will feature the Renaissance-era astronomer who first advocated that the earth revolves around the sun. Ezio has been charged with defending Copernicus from those who wish to bury the scientist and his theories, which leads the player through exclusive missions that include courier, assassination, and protection assignments.