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  • Bell Media Makes Key Appointments to Independent Production Team

2nd November 2011

Bell Media Makes Key Appointments to Independent Production Team

bell mediaBell Media has announced the completion of the re-alignment of its Independent Production unit, as well as key appointments to the team. Headed by Corrie Coe, Senior Vice-President, Independent Production, the unit has been re-structured to reflect development and production of original Canadian production by genre across all Bell Media properties, representing a change from the previous channel-specific model. Read the rest of this entry »

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2nd November 2011

Totem Recognized For Creative Web Excellence

transcontinentalTotem, part of Transcontinental Media’s Content Solutions Group, has been recognized for creative web excellence by the W3 Awards for a second consecutive year, capturing silver awards in three categories. The W3 Awards – sanctioned and judged by the International Academy of the Visual Arts – honours creative excellence on the web, and recognizes the creative and marketing professionals behind award-winning sites, marketing programs, and video work created for the web. Read the rest of this entry »

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2nd November 2011

Ryerson U President Says Schools Must Do More To Educate Innovative Youth

Ryerson UniversityCanada’s universities are home to many “bright, young innovators” and much more needs to be done to help bring their ideas to market, Ryerson University President Sheldon Levy told the Economic Club of Canada in an address today. Saying “it’s young people who will produce the next wave of innovative ideas and intellectual property,” Levy told a sold-out room at the Fairmont Royal York Hotel that universities need to better educate young people on how to create their own businesses and take their innovations to market. Read the rest of this entry »

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2nd November 2011

Going Loud Studios Presents DLC Quest

going loud studiosGoing Loud Studios is proud to announce that “DLC Quest” is now available on the Xbox Live Indie Games marketplace. Gamers can download it for 80 MS Points and find out what happens when DLC practices go too far.  In this latest title from the Ottawa-based indie developer,  players will defeat the bad guy, save the world and get the girl in a game that mocks the game development industry and its foibles – but first you’ll need to find coins to buy DLC to enable animation, sound and even pausing. Thankfully DLC Quest is just satire and all of the DLC is purchased with in-game coins, but it could be considered a cautionary tale for the future… Read the rest of this entry »

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2nd November 2011

Social Media For PR and Communications Specialists Conference

Social Media For PR & Comms: Increasing ROIProduced by Canadian Business Conferences, Social Media For PR & Comms: Increasing ROI is a two-day event that will examine the most effective cutting-edge methods and technologies to increase and measure social media ROI ensuring that the investment in resources is worthwhile, that a strategy can be integrated with existing communications and that all stages can be effectively managed to deliver ROI. Read the rest of this entry »

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2nd November 2011

IAB Canada and Brightroll Release New 2011 Media Spend Report

iabcAs part of its ongoing effort to boost the number and type of original, Canadian research studies into Digital marketing and advertising trends and tactics, IAB Canada has announced a recent partnership with BrightRoll Canada to create BrightRoll’s 2011 Canadian Video Advertising Report (PDF). The study, which is based on the responses of more than 100 decision-makers and media buyers at leading Agencies across Canada, shows that although Advertisers have been slow to match to Canadians’ global-leading viewership of Digital Video with ad spend to date, Agencies expect the largest overall change in Digital media spend in 2011 to come from Online + Mobile Video advertising increases. Read the rest of this entry »

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2nd November 2011

Michael Bay Puts Signature Spin On Need For Speed TV Spot

EA Black BoxEA has announced that Hollywood action director Michael Bay has joined forces with the Need for Speed franchise to deliver a spectacular one-of-kind, blockbuster television commercial for this holiday’s most anticipated release, Need for Speed™ The Run, developed by EA Black Box. Starting today, fans of the Need for Speed Facebook page will work together to unlock the trailer which features Need for Speed The Run game footage to showcase a heart-pounding, adrenaline-fueled race that perfectly reflects the game’s action-packed sequences. Read the rest of this entry »

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2nd November 2011

Canadian Digital Media Network Embarks on Canada 3.0 National Tour

CDMN

Atlantic Canada is the site of the first stop in a Canadian Digital Media Network (CDMN) national tour that will elicit input from digital media influencers from coast-to-coast and seed ideas to spark innovation and future employment for Canadians. Findings from regional stops along the national tour route will be compiled and shared with decision-makers in industry, government and academia and will shape the agenda and best practices for the CDMN Canada 3.0 2012 digital media forum. Read the rest of this entry »

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2nd November 2011

Yahoo Launches Entertainment Site Exclusively In Quebec

Yahoo! CanadaYahoo! Canada today launched Yahoo! Divertissement in Quebec. This definitive celebrity and entertainment news site covers everything from Quebec entertainment events and personalities to red-carpet fashion, celebrity moms and the latest news on movies, music and television. With exclusive Yahoo! content as well as curated content from leading providers like Showbizz.net, AFP, Radio-Canada, IDI and News-De-Stars, Yahoo! Divertissement offers Quebecers a unique and engaging destination to get their daily celebrity and entertainment fix. Read the rest of this entry »

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2nd November 2011

New Canadian Film Review Web-Show

Press+1What was the last great Canadian film you saw? Asks co-host, and Press+1 Editor-in-Chief, Kindah Mardam Bey at the end of the “Canadian Film Review” web-show premiered last night at 7pm EST.  Press+1 created the Canadian Film section in 2010 covering the who, what, where, and when of Canadian Films, this section is a destination for audiences who want to be kept current on Canadian Films. Read the rest of this entry »

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