Village Gamer

Congratulations to development studio Digital Extremes who has been named as a winner of The Ontario Business Achievement Awards Royal Bank Award for Small Business. Digital Extremes is one of a dozen Ontario companies who have been named provincial winners of The Ontario Business Achievement Awards (OBAA) and the Ontario Global Traders Awards (OGTA) by the Ontario Chamber of Commerce.

“These outstanding award winners exemplify business excellence through innovation, export diversity, entrepreneurial spirit and an understanding that the best investment is in their people,” says Len Crispino, President & CEO of the Ontario Chamber of Commerce. “This is the award winners’ opportunity to step into the spotlight to celebrate success, not only for themselves but, for Ontario.”

Square Enix revealed today that a new premium-quality action figure based on the central character from the Eidos Montreal game Deus Ex: Human Revolution™, Adam Jensen will be the latest addition to the Play Arts® -KAI- series, and will feature newly-augmented Adam Jensen and even more.

“The Square Enix Merchandise Division is dedicated to creating collectible action figures that combine high production value and excellent articulation,” said Kanji Tashiro, Merchandise Director of Square Enix, Inc. “The DEUS EX series has captivated fans across the globe since the first game was released, and we are thrilled and pleased to be making action figures for its latest entry. The game’s truly unique style and visually striking technology provides us with a perfect opportunity to do what we do best: craft a high-quality product that brings to life a vibrant universe.”

For those on the career hunt, Eidos Montreal has several positions open, including that for a Brand Manager.

Ludia and FremantleMedia Enterprises have launched The Price Is Right HD for iPad® on the App Store. Now iPad users can “COME ON DOWN!” to an unparalleled The Price Is Right experience, enhanced with stunning new HD graphics and incorporating Multi-Touch game play. Incorporating all the familiar elements of the beloved TV game show, The Price Is Right HD for iPad puts players in Contestant’s Row to bid on items in order to earn a shot at playing popular pricing games, try their luck at spinning The Big Wheel, and experience the winner-takes-all tension of the Showcase.

“The Price Is Right is one of Ludia’s most successful titles across platforms, and we are thrilled to now bring it to iPad owners in HD,” said Alex Thabet, Founder and CEO of Ludia Inc. “Game show fans can now enjoy immersive and engaging The Price Is Right fun anywhere, thanks to the iPad’s advanced capabilities.”

The Price Is Right HD features:

* Eye-popping HD graphics designed and optimized for the iPad.
* Two game modes: single player and multiplayer.
* Favorite pricing games to play including Plinko, Cliff Hangers, Punch-a-Bunch & many more.
* Authentic stages, Big Wheel, and other game elements combine with familiar music and Rich Fields as announcer to create a true-to-show experience.
* Customizable 3D player avatars: choose hairstyles, clothing, accessories and more.
* Unlock bonus items as a reward for progress in the game.

Astral Media Inc. has launched a campaign that celebrates its contributions to Canadian culture. The two TV messages were conceived by Bos and depict what the film, television and music industries would look like without such crucial financing. Both situations use humor to offset an otherwise very serious issue.

The campaign premiered last week at the opening night of the Toronto International Film Festival, which Astral is a proud sponsor. One of the two trailers was showcased during the Opening Night Gala Presentation of Score: A Hockey Musical, one of 19 Astral supported Canadian Films selected for the 2010 Festival. Other movies include gala presentations of Barney’s Version, A Beginners Guide to Endings, and the Bang Bang Club; and a special presentation of Trigger. Both messages are now airing on Astral’s pay-television and specialty services.

For over 25 years now, Astral has played a leading role in providing private funding for Canadian culture. This dedication to the vitality of our communities and to the arts industry has allowed for ambitious television and film projects to see the light of day, and for now popular musical notes to take flight. Every year, through its pay and specialty TV channels, radio stations and The Harold Greenberg Fund, Astral invests over $170 million in Canadian culture.

“We are fortunate to live in a dynamic, inclusive and creative culture. This unique point of view needs to be nourished and celebrated. We take much pride in the fact that Astral’s investments help great projects come to life, contribute to a creative product of quality, and support the talented artists and artisans behind these projects,” said Derev Antikacioglu, Corporate Marketing Director at Astral.

Astral continues to be the country’s largest private investor in Canadian feature film, funding the development and production of homegrown film and television projects. In the world of music, Astral has worked closely with partners to develop and launch over 20 projects to support Canadian singers, songwriters and performers.

Canadian publisher Wicked Interactive has announced that after an explosively successful closed beta, which Beta Gratis awarded an 8/10 for its gameplay, the free-to-play, online first-person shooter Mission Against Terror (M.A.T.) begins open beta on Sunday, September 19 at 3:00pm EDT sharp.

The open beta, hosted by Wicked Interactive’s SUBA Games platform, will allow gamers to be the first in North America to experience this exciting new title, which has been updated and enhanced thanks to the helpful input of everyone who participated in the closed beta, which ends this week.

“We have been working with Wicked Interactive from the beginning on M.A.T. Their team and dedication to make this game competitive is top-notch,” said Stephen Tucker, CEO, World Online Gaming League (WOGL). “The game has been well-received by our community. We look forward to moving into competition with M.A.T as we turn the corner to open beta.”

“The M.A.T. closed beta community did a wonderful job,” added Sam Ho, Director of Wicked Interactive. “For gamers that did not get a beta key, the wait is finally over! We welcome all gamers out there to join us in enjoying the new modes, new maps and other goodies we’ve added.” Read the rest of this entry »

Interactive entertainment company Ludia and FremantleMedia Enterprises (FME) have announced that Press Your Luck HD for iPad is now available for $4.99 in the App Store. The game brings an unparalleled Press Your Luck experience to iPad owners, enhanced with stunning new HD graphics and incorporating Multi-Touch game play.

In Press Your Luck HD, players assume the role of one of the three contestants competing to win by answering a series of trivia questions correctly, to earn “spins” on the Big Board of cash and prizes. Whichever player ends the game with the highest earnings wins, while successfully avoiding the dreaded ‘Whammy’ or risking the loss of all winnings.

“Ludia is thrilled to expand our iPad offering on the App Store with another classic game show in HD, starring the famously mischievous Whammy character,” said Alex Thabet, Founder and CEO of Ludia Inc. “Press Your Luck HD brings all the humor and family entertainment of the TV show straight to the screens of iPad owners across North America.”

Press Your Luck HD features:

* Two game modes: single player and multiplayer.
* Hundreds of trivia questions and game play punctuated by dozens of hilarious ‘Whammy’ animations.
* Authentic graphics, stages, Big Board, and other game elements combined with familiar music and sound effects to create a true-to-show game experience.
* Customizable 3D player avatars: choose hairstyles, clothing, accessories and more.
* Unlock bonus items as a reward for progress in the game.

“We are pleased that the millions of Press Your Luck television game show fans will now be able to enjoy their very own Press Your Luck HD game experience, thanks to thrilling devices like the iPad,” added Olivier Delfosse, Director of Interactive for program licensor FME. “

Electronic Arts Inc. announced today that a fully playable demo of EA Sports™ FIFA Soccer 11 is available to download beginning today for the PlayStation®3, for the Xbox 360® Xbox Live Gold Members from Xbox Live Marketplace and for PC. Xbox Live Silver Members will have access to the demo beginning September 23.

Play as Chelsea, Barcelona, Real Madrid, Juventus, Bayer Leverkusen and Olympique Lyonnais and experience how FIFA Soccer 11 reinvents player authenticity–on and off the ball–with all-new Personality+. Individual abilities are now reflected in-game, allowing clear differentiation for every player on the pitch. Plus, experience true freedom in man-to-man interactions with 360° Fight for Possession that transforms physical play from lateral jostling to full 360° collisions and new Pro Passing, where pass accuracy is determined by a gamer’s ability on the control pad, and player skill, situation and urgency on the pitch. The FIFA Soccer 11 demo features an exhibition match with 3 minute halves in Real Madrid’s home stadium, Estadio Santiago Bernabeu, and users will be able to upload created in-game videos to EA SPORTS Football World. Fans who go to Facebook® to play EA SPORTS FIFA Superstars and complete achievements will receive exclusive access to Arsenal and Emirates Stadium to play in the FIFA Soccer 11 demo.

EA SPORTS today also unveiled its global lineup of international stars that will adorn FIFA Soccer 11 packaging and be integrated into marketing and advertising campaigns around the world. FIFA Soccer 11 will be localized into 18 languages and available in 51 countries. Led by the 28-year-old Brazilian, Kaka, the 17 global superstars hail from 15 countries, represent 14 different teams and play in 9 international leagues, an ideal match for the World’s best-selling* sports videogame. With 2 FIFA World Cup™ titles, 5 Champions League titles, 32 national championships and 1 European title, EA SPORTS presents the strongest team of cover athletes it has ever assembled for its FIFA Soccer franchise.

“It is a great honor to unite so many exceptional players on the FIFA Soccer 11 team of cover athletes,” said Matt Bilbey, Vice President of Soccer, EA SPORTS. “This mix of superstars from all over the world, each with their own unique style and passion for the game, and their different kind of amazing playing styles perfectly represents what FIFA Soccer 11 stands for – a true authentic and global game of unprecedented quality.”

Capcom and Blue Castle Games have made two big announcements at the Tokyo Game Show. The biggest news of course was the formal acquisition of Blue Castle Games by Capcom, with the studio becoming Capcom Games Studio Vancouver. Speaking at Capcom’s TGS press conference, Blue Castle president Rob Barrett stated that “We’re really honoured that Inafune sees such potential in us, and we take this responsibility very seriously.”

Also announced at the press conference was the next downloadable content expansion for the Dead Rising franchise. Complimenting Dead Rising 2™: Case Zero, Dead Rising 2: Case West will extend the Dead Rising 2 experience by delivering brand new content and the return of a familiar face. Available exclusively on Xbox LIVE® online entertainment system following the release of Dead Rising 2™, Dead Rising 2: Case West will see Frank West team up with Chuck Greene for some serious co-op action. In co-op mode, Xbox LIVE®Gold members will see the two protagonists delve deeper into the reasons behind the Fortune City outbreak and provide further links to the Willamette incident.

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The original vampire who gave us a reason to fear the dark is coming to Apple®iPad™ as a whole new, frightfully interactive experience! PadWorx Digital Media, Inc., an independent developer of a new category of interactive eBooks for tablet PCs, announced today it will release Bram Stoker’s Dracula on the App Store® in time for this Halloween. Dracula will be the first eBook title for the Apple iPad built from the ground up on PadWorx Digital Media’s proprietary game engine, giving readers the chance to experience a new level of entertainment through the combination of text, animation, gameplay, touch screen interaction, social media, original soundtrack and music, sound effects and more.

“Our new interactive version of Dracula is unlike anything I’ve ever seen on the iPad,” said Jeffery Alan Schechter, director and producer at PadWorx Digital Media, Inc. “From fans of the original classic tale, to the blood and romance fans of the Twilight books and movies, to tech savvy enthusiasts, there are plenty of elements to keep everyone reading for hours. We’ve created original illustrations, animation, sounds and touch screen elements that work together with the text on each page, drawing readers in and allowing them to uncover a new tale worth telling.”

Dracula for the Apple iPad puts a new twist on the classic novel written by Bram Stoker in 1897. The interactive eBook features 300 pages of text, animation, gameplay, and touch screen technology that creates the definitive interactive, user-driven experience. From lighting up the words of the page with a lantern, unsealing the mysteries of letters and journal entries, blowing the leaves off of tombstones to reveal the writing beneath, and even using their own “blood” to reveal hidden text on a page, readers will bring Dracula to life page after enthralling page.

Beyond text and animation, PadWorx Digital Media’s Dracula will break new ground in the world of eBooks by featuring both an original soundtrack as well as eighteen songs from the indie rock performers and bands Adaline, Eve and the Ocean, Ingela, Nadia, and Emily Spiller. Each song will set the tone for a different chapter from the book, creating a whole new way of experiencing this classic story. The Dracula soundtrack will also be available for separate purchase on the iTunes Store®. Pricing for the eBook and for the separate soundtrack will be announced at a later date.

People have watched Gary Brolsma lip-sync and dance in his world-famous “Numa Numa” video more than a billion times since it was first posted to the Internet in 2004. But, how do you think he would do in a game of Trivial Pursuit? The star of the video is joining a cast of YouTube stars for an online Trivial Pursuit challenge to find out if the stars of YouTube, the world’s largest online video community, can outsmart, well, everyone else.

YouTube Trivial Pursuit began on September 8th, and players are invited to participate in the Trivial Pursuit You vs. YouTube challenge to determine who’s the better bet – YOU, the people’s team, or the stars of YouTube. For the first time ever, visitors to the world’s number one video sharing site can play an interactive game with the celebrities of YouTube to try their hand at the new betting game play of the brand new Trivial Pursuit: Bet You Know It game.

Just like in the new board game, players don’t need to know the answers to win – what counts is if they bet correctly on whether or not their opponent will answer the question correctly. In the online game, players are first asked to answer three questions to earn chips. Then, they bet their chips on whether or not the YouTube star will answer the next question correctly. If players bet wisely – regardless of whether or not the star answer is correct – the points go to the global collective. If not, the points go to YouTube.

Joining Brolsma are more than a dozen YouTube sensations, including Harry and Charlie Davies-Carr of “Charlie Bit My Finger” fame (currently the No.3 most viewed video ever on YouTube), Michael Buckley from the “What the Buck?” show (currently the No.13 most subscribed to channel ever on YouTube) and Tay Zonday, best known for his original work, “Chocolate Rain,” which has had more than 55 million views since it was first posted. Everyone has an inner genius when they play Trivial Pursuit. Find out which of the YouTube stars is a car expert, who is the life-long Trivial Pursuit player and who has a degree in Psychology.

“You vs. YouTube is an incredibly exciting innovation for Trivial Pursuit,” said Jane Ritson-Parsons, Global Brand Leader for Trivial Pursuit. “We’re excited that people can try the new Trivial Pursuit: Bet You Know It game online by betting on YouTube stars.”

Trivial Pursuit: Bet You Know It Edition brings high stakes betting to trivia, giving each player a stake in their friend’s every turn. As ever, answer one of 1,800 fresh trivia questions to win a wedge, or if you’d rather, use chips acquired throughout your game to purchase a wedge for that elusive category that has you stumped. On your friends’ turns bet on the likelihood of them getting their question right or wrong. A correct bet will earn you more chips!

Questions in Trivial Pursuit: Bet You Know It Edition include contemporary topics such as Supermodels, Hot Dogs, Horror Movies, and Heavy Metal, in a variety of new formats like multiple choice and image-based questions to make each turn a unique experience. Play and discover your inner genius in a game where knowing your friends is just as valuable as knowing the trivia.

Trivial Pursuit: Bet You Know It Edition is recommended for two or more adults and is available at mass merchandise retailers for a suggested retail price of $29.99.

Hasbro and Electronic Arts today announced that big things are just around the corner for the millions of Littlest Pet Shop fans this fall. Hasbro will release an expanded Littlest Pet Shop Online (LPSO) toy line-up to retail this month. In addition, EA is set to launch a new virtual pet collection program within LPSO.com. Together, the growing Littlest Pet Shop Online experience will offer a blend of real-world and online play designed to capture the essence of the globally popular tween girl brand — collectability.

Building on the success of the Frima Studio developed Littlest Pet Shop Online, an immersive online world launched by EA in September 2009, Hasbro has added two new Littlest Pet Shop Online toys to its fall line-up that will allow girls to extend their real-world Littlest Pet Shop collections while also giving them special LPSO.com virtual benefits when they enter special codes included with toy purchases. Landing on retail shelves this month, the LPSO Dancing Dog and the LPSO Starter Pack toys further integrate the two play styles and enable girls to collect their favourite Littlest Pet Shop pets, connect online with friends, play games, and embark on fun adventures. Additionally, EA’s upcoming LPSO.com collection program, “Collect- a-Pet”, will broaden the online play experience with a series of in-game activities and challenges that girls must complete to unlock new adorable “Reward” pets that can be added to their growing virtual collections.

The LPSO Dancing Dog is an interactive pet that plugs into the computer or an MP3 player and boogies to the music on girls’ digital playlists. It also functions as a speaker and lights up and flashes to the beat creating instant Littlest Pet Shop fun. In addition, the LPSO Dancing Dog comes with a secret code to LPSO.com that unlocks special virtual in-game gifts. The LPSO Dancing Dog will carry an approximate retail price of $24.99.

Also on retail shelves this month will be the LPSO Starter Pack, which will allow girls to collect toy versions of their beloved LPSO.com star characters. Girls can assemble up to six of their favorite in-game characters such as Felina Murchent, the fashion-forward kitty who purrs with style and sass and Woolma O’Chic, the charismatic artiste who creates the trendiest designs available in LPSO fashion. Each LPSO Starter Pack pet will also come with a unique LPSO.com code to unlock a 30-day Premium Membership subscription as well as virtual gifts for a girl’s in-game pet. The LPSO Starter Pack will carry an approximate retail price of $9.99 for each of the six characters including a one-month Premium Membership for each pet purchased.

“Hasbro and EA have created an integrated suite of Littlest Pet Shop Online products that takes girls’ affinity for collection, meaningful play and social engagement to a new level,” said Valerie Jurries, Global Senior Vice President of Marketing at Hasbro. “Whether listening to music, spending time on the Internet or just hanging out, these latest LPSO offerings have been designed to allow girls to have their Littlest Pet Shop pets tag along right beside them.”

Adding to the fun and excitement of Hasbro’s new LPSO toys, EA will roll out major enhancements in LPSO.com this month, including the new “Collect-a-Pet” feature which will allow girls to unlock “Reward Pets” when they complete certain in-game activities such as performing multiplayer pet tricks, starting dance parties, or completing a challenging level in one of the many games. The LPSO.com “Reward Pets” will be a very special stand-out addition to girls’ online pet collections as many are inspired by their adorable on-shelf toy counterparts. The LPSO.com “Collect-a-Pet” feature will debut with four “Reward Pets” that will be accessible to all LPSO.com players like the Spotted Dalmatian, inspired by the Dalmatian that comes with the Littlest Pet Shop Rescue Tails Centre playset, also arriving at retail this fall. Additionally, 15 special edition pets such as a Strawberry Hamster and a Candy Zebra will be available exclusively to Premium Members.

“We anticipate the ‘Collect-a-Pet’ feature to be a big hit with our Littlest Pet Shop Online players as it really speaks to the core play pattern of the brand, which is all about building a delightful collection of wonderful pets,” said Chip Lange, Senior Vice President and General Manager of the Hasbro Division at Electronic Arts. “With collection as a main pillar of gameplay within LPSO.com, girls will now have the opportunity to add to their virtual Littlest Pet Shop family, just as they have enjoyed doing with their toy collection over the years.”

Littlest Pet Shop fans can create an LPSO.com account and play for free under Basic Membership or purchase a Premium Membership subscription with exclusive features and benefits for $5.95 per month.

Charlottetown’s ScreenScape, a community-based digital signage network, has launched its foursquare widget, the first foursquare application for digital signage networks. The widget empowers businesses who use both ScreenScape and foursquare to recognize and reward foursquare users in real-time by showing custom foursquare content on digital displays inside their venue. ScreenScape Members can start using the new widget today by logging into their account, as normal, and browsing to “add content”.

The market for location-based services like foursquare is still maturing, but adoption numbers are growing quickly. Foursquare currently has over 3 million registered users, and adds more than 100,000 new members a week. At the same time, marketers are still exploring how to best manage their promotional campaigns using location-based services and how to engage and reward users of the services on-premise. ScreenScape’s foursquare widget gives businesses the tools to harness foursquare for highly targeted in-venue marketing, or “hyper-local marketing,” that speaks directly to the customer and influences purchasing decisions in real-time. By acknowledging and rewarding foursquare user check-ins, venues can deepen customer loyalty and encourage them to continue to visit their venue and check-in, as well as recommend their own network of friends to do the same.

“With the release of our new foursquare widget, ScreenScape has clearly demonstrated its uniqueness in the digital signage industry. ScreenScape-powered displays can play a key role in helping to manage location-based services and bridging the gap between online and on-site marketing. By encouraging check-ins and posting real-time messages we are able to complement location-based marketing services and deliver to our community of users another interesting way to engage with customers,” said Kevin Dwyer, president and chief executive officer of ScreenScape. “Foursquare has broken new ground with its service, and we believe ScreenScape is the perfect tool to bring it to life where it really counts – right at the point-of-sale.”

ScreenScape is built on open Internet technology and delivered as software-as-a-service (SaaS). Businesses with multiple venues use ScreenScape to easily manage and push content out across screens in each venue. ScreenScape’s foursquare widget helps businesses more effectively manage their foursquare campaigns across venues and ensure that staff members in each location are aware of current promotions. For instance, each venue can be equipped to deliver location-specific content such as welcoming the Mayor, while all company screens can display the same foursquare promotion.

Read the rest of this entry »

Ubisoft and Rodale Inc., publisher of Men’s Health and Women’s Health magazines, have solidified a partnership to create workouts specifically tailored to men’s and women’s individual fitness goals and needs for the new video game, Your Shape: Fitness Evolved. Available exclusively on Microsoft’s Xbox 360® video game and entertainment system, the game will launch alongside Microsoft Kinect™ for Xbox 360® in November, 2010.

Bringing together gaming and fitness industry leaders, this partnership marks the first foray into the video game business for Men’s Health and Women’s Health and the first in-game magazine partnership for Ubisoft. Your Shape: Fitness Evolved will deliver dynamic, interactive, customizable and convenient at-home workouts, created by Men’s Health and Women’s Health fitness experts.

The programs from Men’s Health include “The Sleeve-Busting Arms Workout,” and “The Ultimate Men’s Health Fat Loss Workout.” The workout programs from Women’s Health include “The Perfect Legs and Butt Workout,” “The Toned Arms and Shoulders Workout,” and “The Skinny Jeans Workout”. All workouts are designed so that users can integrate free weights into the programs.

“Microsoft’s Kinect platform allows us to deliver precise fitness instruction and form-based feedback into the home,” said David Zinczenko, Editor-in-Chief of Men’s Health and Editorial Director of Women’s Health. “We’re excited to partner with Ubisoft to further expand the Men’s Health and Women’s Health brands beyond the pages of the magazines and give gamers everything they need to shape up.”

“Most people probably don’t associate killer abs and weight loss with video games, but, now they can,” said Tony Key, Senior Vice President Sales and Marketing at Ubisoft, U.S. “The partnership between Ubisoft’s Your Shape: Fitness Evolved and Men’s Health and Women’s Health leverages their fitness know-how to develop the most effective workouts possible.”

As part of the partnership, the game will be co-marketed by Men’s Health, Women’s Health and Ubisoft. In addition, some of the featured workouts from Men’s Health and Women’s Health will be available as a free application on Apple’s iPhone and iTouch devices.

Twenty-five years ago today, Nintendo’s original Super Mario Bros.™ video game made its debut in Japan and changed the world of video games forever. Since then, Mario™ has become one of the most renowned and beloved video game characters around the globe.

Mario is all but synonymous with Nintendo. It’s difficult to think of one without thinking of the other. Super Mario Bros. contains a magical blend of characters, graphics, challenges, music and action that still captivates players today. The original game sold 40.24 million units worldwide, and remains one of the best-known, best-loved video games in the world. It popularized the side-scrolling format and established elements of the Mushroom Kingdom that are still used in today’s Mario games. Super Mario Bros. frequently appears on lists of the best games of all time.

“Stimulated by advancements in technologies, we have always enjoyed developing the Super Mario Bros. series,” said Nintendo designer and Mario creator Shigeru Miyamoto. “The Super Mario Bros. series has always taken advantage of the latest technologies and is the fruit of the creativity of a number of my hard-working friends working as a team.”

To celebrate the 25th anniversary of Super Mario Bros., fans can visit Mario’s birthday page to see a special video that shows game-play footage from Super Mario Bros. all the way through Super Mario Galaxy™ 2.