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1st June 2011

Canada Comes Face To Face With An Innovation Imperative

Institute for Competitiveness & ProsperityAs the economy slowly recovers from the recession, we need to do what is necessary to achieve a strong recovery in the short term and to begin repairing our fiscal situation federally and provincially. But our long-term challenge remains – raising our productivity, which is synonymous with improving our innovation capabilities and performance. Robust innovation results can be achieved through more key business investments and by the right government policies and strategies for innovation. This is the major conclusion of the 2011 Report on Canada, Canada’s innovation imperative (PDF), released today by the Institute for Competitiveness & Prosperity at at its 2011 Conference taking place today in Toronto.

In its Report, the Institute reaffirms that Canada’s economy is one of the world’s most successful among countries with populations greater than 10 million.  But against the United States, Canada’s GDP per capita continues to trail significantly. This gap represents lost prosperity potential, which negatively affects Canadians at all income levels.

The Institute reports that Canada’s GDP per capita – a measure of the value created by workers and firms in Canada from the human, physical, and natural resources in the country – trailed the US by $9,500 or 17 percent in 2010, essentially unchanged from the 2009 gap of $9,200 in constant (2010) dollars. “What’s really troubling,” observed Roger Martin, Chairman of the Institute, “is that the prosperity gap has more than tripled since 1981 when it was only $2,700. That has to be a call to action for all Canadians.”

The Report identifies Canada’s lower productivity as the key challenge in closing this prosperity gap. “Canadians are among the leaders in developed economies in work effort, hours worked per person, but we are laggards in creating economic value per hour worked.” said Martin.  “This comes from a poor innovation record. For a variety of reasons, we are not leading the world in creating innovative products, services, and processes in our businesses and workplaces.”Report on Canada 2011 PDF

The Report concludes that businesses need to step up their investments in technology – from R&D to patents to adapting existing technology to their businesses. Equally important is the ongoing need to develop stronger management capabilities in our businesses. Although the research shows that Canada’s management capabilities are among the world’s best, there is still room for improvement.

The Institute recommends that governments improve their innovation policies by shifting their efforts from new-to-the-world inventions to relevant-to-the-market innovations. As Martin observed, “Our public policies are skewed toward creating science-driven inventions which are very important to our society, but we shouldn’t assume that much of this will lead to products and services that will respond to consumer needs and improve Canada’s innovation capabilities.” The Report shows how important business-led innovations in product design, service improvements, processes, and mergers & acquisitions have propelled our most successful companies to global leadership.

The Institute applauds recent provincial tax policy changes, including the introduction of the HST, as important initiatives that will stimulate business investment. In particular, it encourages British Columbia voters to affirm the adoption of the HST as it will benefit them and all Canadians. According to Martin, “Canada is moving to become one of the better tax jurisdictions in the world, but we’re simply adopting best practices from others. It’s time Canada became a world leader in innovative tax policies and we have some suggestions for further exploration.” Read the rest of this entry »

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1st June 2011

Jay Levinson and David Perry Announce Launch of Guerrilla Marketing for Job-Hunters 3.0

Guerrilla Marketing for Job-Hunters 3.0The secret to finding a suitable job today lies in mastering the digital search environment used by employers, says noted author and managing partner of Perry-Martel International David Perry. Perry, co-author with Jay Levinson of “Guerrilla Marketing for Job-Hunters 3.0“, says that a rapid transformation in hiring practices has gone unnoticed by those looking for work.

“Every year, 50-million jobs are filled in the United States — almost all without a job posting,” stated Mr. Perry. The executive search professional who the Wall St. Journal called the “Rogue Recruiter”, explained that “this is happening because employers can’t deal with the avalanche of resumes they would get. Today, employers are relying on a brand new digital suite of tools and tactics to find the handful of “most qualified” recruits that they want to interview.”

The revolution in recruiting is taking place at the same time as the job market itself is under huge strain, according to Steven O’Hanlon, President and COO of Numerix, an analytics firm headquartered in New York. “The current state of the global job market is more challenging than it has been in over 25 years. The magnitude of job force reductions is unprecedented. Guerrilla Marketing for Job Hunters 3.0 is the most important and critical tool to use as a competitive advantage. When you think about the quantity of people who are vying for the few job openings that might exist, the job hunter must be clever and think outside of the box. This book provides ample ways to stand out head and shoulders beyond all others in a very crowded job market.”

“Because of this, we have shifted emphasis put a booster rocket on our earlier book, going beyond previous book ‘where to look’, to include ‘how to be found’. The market has changed — no one advertises anymore. America is in a revolutionary new era, defined by digital employer searches”, says Perry. “There is no doubt that employers are using radical new search techniques to find their candidates, and if you don’t know how to show up on their radar, you will be looking for a job forever.”

While still addressing the other critical elements of the job hunt, such as resumes, getting past the door keepers, and advice on talking to the hiring managers, Perry and Levinson lay out the digital strategies job-hunters need to light-up employers’ radars. Sub-titled: “How to Stand Out from the Crowd and Tap into the Hidden Job Market Using Social Media and 999 other Tactics Today”, Guerilla Marketing for Job Hunters 3.0 is the first multi-media book for job hunters, and provides the tools and lays out the innovative digital tactics that job-hunters should use.

Stop wasting time with resumes and newspaper searches, advises Perry. “The job-search paradigm has shifted. You need to use a Force Multiplier effect to shine on different social media at the same time.” Guerilla Marketing 3.0 tells precisely how to leverage online resources like ZoomInfo, LinkedIn, and Facebook, to take advantage of “the secret lives of top corporate recruiters”. Job-hunters are advised on little-known search-engine optimization tricks used by those looking for employees.
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1st June 2011

New DLC for Ghostbusters Inner Sanctum of Slime

behaviour interactiveAs a follow up to the first ever Ghostbusters digital title Ghostbusters: Sanctum of Slime, Atari is releasing additional downloadable content – Challenge Pack. In conjunction with Sony Pictures Consumer Products, Ghostbusters: Sanctum of Slime Challenge Pack, developed by Behaviour Interactive, will bring hours of a new single player experience to the successful digital title with two game modes, Lonely Hero and Arcade Challenge, on Xbox LIVE® Arcade for the Xbox 360® for 160 MS Points, and Windows PC on Steampowered.com as of today, June 1st.

Ghostbusters: Sanctum of Slime is a four player, ghost-busting adventure that will take players on a brand new paranormal experience. But with Challenge Pack, players will suit up with their proton packs and assume the role of a lone rookie Ghostbuster tasked to save New York City from a disaster of ghoulish proportions, without any help.

Specific highlights from the Challenge Pack include:

  • Arcade Challenge: Designed for seasoned gamers, Aracade Challenge gives players a limited number of lives to see how their skills line up on a distinct Global Leaderboard. Players run through 5 of the game’s most challenging levels in single player mode and once the lives are up, the game is over.  Player scores are automatically posted to a new real-time Leaderboard.
  • Lonely Hero: Players can select any level they have unlocked and start from there but this time you are on your own – no co-op, no friendly teammates- just one player to combat the waves of the paranormally possessed.

[youtube:http://www.youtube.com/watch?v=JxJj_wF0HQo]

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1st June 2011

Need for Speed World Surges Past Five Million Users

EA GamesMillions of racing fans have flocked to ­Need for Speed™ World to experience the thrill of illicit street racing in the popular Play4Free online PC title. Over five million registered users have battled other gamers in intense races, evaded the cops in thrilling pursuits and joined friends to outrun the law in Team Escape mode. Need for Speed World delivers an enormous, socially-connected white-knuckle Need for Speed experience.A1 clubsport quattro

Need for Speed World features some of the hottest cars of today including the Lamborghini Murcielago, Nissan Skyline R34 and Corvette Z06. Players can visually customize their own vehicles for that personal flair as they take down other racers in style. In addition, Need for Speed World players can be the first in the world to test drive the Audi A1 clubsport quattro unveiled at the annual Worthersee tour in Austria today. The Audi A1 clubsport quattro is exclusive to Need for Speed World and will be available to all players as a free in-game rental car from June 1 to June 4.

Joining the A1 clubsport quattro on the Audi stand at the GTI meeting are 17 series production vehicles from the current Audi model lineup. Sporting a very dynamic appearance and an exquisite finish, the Audi A1 clubsport A1 clubsport quattro in-gamequattro makes no secret of its potential: it is designed as a road vehicle for the race track. The heart of the showcar is a classic Audi gasoline engine – a five-cylinder unit displacing 2.5 liters with turbocharging and direct fuel injection. The output of the TFSI engine has been increased dramatically to 503 hp and 486.79 lb-ft of torque. Another area where the A1 clubsport quattro shines is its overall weight of just 3,064 lb. The powerful engine catapults the car from 0 to 100 km/h in 3.7 seconds. From 0 to 200 km/h takes just 10.9 seconds, while the car goes from 80 to 120 km/h in fourth gear in just 2.4 seconds. A six-speed manual transmission and quattro permanent all-wheel drive deliver the power to all four wheels. Top speed is governed at 250 km/h.

Need for Speed World brings together best-in-class action racing with an unparalleled social experience on the PC. Players can compete against their friends and family or pick from thousands of players to challenge in intense online battles and police pursuits. Gamers race the way they want in an ever-expanding world with a constant stream of new content, cars, and features.

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1st June 2011

Vancouver Chalk Artist Will Create Zelda Art This Weekend

Nintendo CanadaNintendo Canada invites gamers in and around the Vancouver area to come down to the corner of Robson & Burrard (in front of HMV) this Saturday, June 4th to check out the world of one of the most critically acclaimed games of all time. zelda 3ds

Watch as  “Chalkmaster” David Johnston will work his creative magic as he brings to life the new highly anticipated The Legend of Zelda™: Ocarina of Time™ 3D game for Nintendo 3DS™, with a life-size work of art. Weather permitting (this is Vancouver, after all) David will be at work on the image all day. Should the weather not co-operate, the art presentation will have to be re-scheduled for a sunnier day.

This event will also be the perfect spot for gamers to gather for StreetPass™ activity on the Nintendo 3DS. If you’re able to pass by, feel free to tweet about the art using Nintendo’s hashtag, #ZeldaChalkArt. The finished art work is anticipated to be complete by 7pm.

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31st May 2011

News Quickies

Vancouver SIGGRAPH ChapterVancouver’s SIGGRAPH chapter presents The Art of Lighting and Rendering Rio with Lighting Supervisor Jim Gettinger. The final event of the 2010/2011 season, this presentation will take place on June 21st atrio District 319. Jim Gettinger’s talk will explore the developmental work pursued by Jim and his team taking the listener through many stages of the production process at Blue Sky. Lighting and lighting techniques will be presented from concept art, through pre-visualization, master lighting, and compositing. Jim will also highlight the artistic and technical challenges encountered developing a stylized vision of the world renowned city Rio de Janeiro and believable original characters using Blue Sky’s proprietary photo-realistic ray-tracing software, CGI Studio™. Tickets for this event are now on sale – $15.00 for members and $25.00 for non-members.

RatRod StudioHockey Fight Pro by Ratrod Studios is now available in the Android Marketplace. Compatible with most Android phones and tablets running Android 2.1 and up, Hockey Fight Pro for Android will let you compete against iOS hockey fight pro locker roomand Mac users using the online cross-platform leaderboard. Hockey Fight Pro is loaded with the following features:

  • The only 3D hockey fighting game available on the market.
  • Intuitive controls for a realistic hockey fighting experience.
  • Follow the interactive tutorial to learn the basics.
  • Real-time damage system, see your opponent taking punishment.
  • Next gen 3D graphics with HD support.
  • Fight against 9 of the world’s most dangerous hockey fighters.
  • Execute over 40 unique combos and punch combinations.
  • Gain respect from your opponents and upgrade your character attributes.
  • View your fighting stats and replay highlights to improve your skills.
  • Complete a list of over 14 unique achievements.
  • Online global cross-platform leaderboard to become the world’s toughest hockey fighter.
  • Share your victory with your friends on Facebook and Twitter.
  • Complete the game to unlock a special hardcore mode.
  • Support for multiple profiles and extensive game options to adjust the game to your preferences.

acrylic appsVancouver’s Acrylic Apps has launched its news app to the Mac Store. Pulp for Mac takes your favorite news feeds and presents them in a reader-friendly format, making it easy for users to quickly scan through headlines, previews, and photos as if you had your own newspaper right on your desktop. Pulp includes such features as built-in Google search, customizable categories and layout, plus rich descriptors for visual media. You can also put articles on your virtual shelf to read later or easily share them on your Twitter or Facebook feeds. Another great feature is Pulp Sync, a free, cloud-based service that keeps all of your pages, feeds, read articles, and other settings in sync on all of your Macs and iPads, over the air, completely seamlessly. Every change you make is pushed instantly to your iPad, so you never have to go hunting for a refresh button.

rhinoRhino.ca is a proud partner of the Vancouver Canucks, and like the rest of Vancouver hockey fans, is confident this is the season we bring home the Cup. On the heels of the Vancouver Canucks victory over the San Jose Sharks, Rhino.ca has launched the final round of the Rhino Cup Run 2011 hockey pool and is gearing up for the Stanley Cup Finals.Orby Says Go Canucks!

For the last time during these NHL playoffs, hockey fans can pit themselves against each other for leaderboard supremacy in this free, Vancouver Canucks themed, interactive hockey pool. Contestants enter their picks for game scores and individual player stats in categories like most goals, assists, and penalty minutes, and can log-in anytime to see where they stack up amongst the competition.

“We’re die-hard Vancouver Canucks fans and are excited to have partnered with the Canucks in their 40th year during this cup run. It seems like a dream,” said Doug rhino cup run 2011Morneau, RHINO.ca’s Chief Rhino. “Seventeen years since our last trip to the finals and like the rest of this town, we can’t get enough playoff hockey.”

The Vancouver Canucks take on the Boston Bruins in the Stanley Cup Finals beginning Wednesday, June 1st and there is undeniable playoff fever around RHINO.ca headquarters. “We love how energized this city is right now and Rhino Cup Run in something we could do to help Canucks fans participate and get even more psyched for the finals,” added Morneau.

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31st May 2011

PSP Mini Title Young Thor Available At Deep Discount

frima studioFrima Studio has announced that the Gods of Olympus have seen fit to allow the discounting of PlayStation® Young Thormini title Young Thor, now available for 75% off its retail price at $1.25 USD. The sale price of the adolescent god’s title runs from today through the month of June across all markets, and is exclusively available for PlayStation® Plus members on the PlayStation® Store.

The three Norns – Urd, Skuld and Verdandi – have gone missing, leaving no one to tend to Yggdrasil, the World Tree and connector of all realms. With the world now in chaos, players will take on the role of Young Thor and travel to Midgard and Asgard, battling hordes of mythical creatures from Norse mythology, as they strive to restore balance in both worlds in this fun, all-ages appropriate platformer. Defeat Hel, the mischievous daughter of Loki, along with her two allies Ratatoskr and Nidhogg, and save Yggdrasil once and for all—it’s hammer time!

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31st May 2011

Wireless Industry Contributes 41.2 Billion Dollars to the Canadian Economy

cwtaA new report by UK-based Ovum Consulting reveals that Canada’s wireless industry contributed $41.2 billion to the Canadian economy in 2009. Commissioned by the Canadian Wireless Telecommunications Association (CWTA), the study determined the wireless sector contributed more than $17.2 billion in terms of direct contribution to the GDP through the sale of goods and services; an additional $14.98 billion due to the economic flow through to contributing suppliers in the supply chain; and more than $9 billion in consumer surplus – the additional benefit or satisfaction that consumers receive from wireless services, above and beyond what they pay for the services.

Ovum also examined the investments made by the wireless industry. In 2009, the industry invested an unprecedented $2.95 billion in capital expenditures. Despite the generally negative economic conditions at that time, the wireless industry increased network capital expenditure by 60% over the previous year.

“Canada’s wireless industry has always been a strong performer in providing economic value to the wider economy of the country,” said Bernard Lord, CWTA President & CEO. “The industry’s benefits to Canada are even further validated by the fact that in 2009, when the economy as a whole contracted by 2.8%, the wireless sector was setting record levels of investment.”

From a historical perspective, the industry invested between $1.1 billion and $1.9 billion each year in capitalized equipment and services from 1996 to 2007. In 2008, the industry deployed $1.84 billion in equipment and invested $4.26 billion in Advanced Wireless Services (AWS) spectrum.

The Ovum study also reveals the industry is a major contributor to employment, with more than 261,200 people employed as a result of the wireless industry. The wireless sector was also found to offer high value employment, with an average salary of $60,031, compared to a Canadian average salary of $43,895. The value added per employee in the wireless sector is estimated at $166,000 per year, compared to $71,000 per year for the average Canadian employee.

The Benefit of the Wireless Telecommunications Industry to the Canadian Economy” study is based on empirical data from the year 2009. Data was provided by a number of CWTA members, and obtained from publicly available sources including the CRTC, Statistics Canada, Industry Canada and annual reports of wireless operators, terminal suppliers and network equipment manufacturers. Ovum forecasts for revenues and services in the wireless sector have also been used in the modeling. A complete copy of the report is available on the CWTA Web site.

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31st May 2011

RBC and TIFF Announce Emerging Filmmakers Competition Finalists

RBCRBC and the Toronto International Film Festival® today announced the finalists for the RBC Emerging Filmmakers Competition. Reviewed by a jury comprised of esteemed producers, directors and executives from Canada’s film industry, the following five finalists have been selected out of 20 “Family” themed submissions:

  • ESTHER AND LEIB – Sean Wainsteim – (Toronto)
    A raw portrait of Esther and Leib, a couple who met when escaping Europe, as they reflect on the passing years and each other.
  • MY FIRST MOVIE – Gabriel Taraboulsy – (Montréal)
    Tasked with making a video portrait of her family, a young filmmaker plants a hidden camera, capturing a vision of her family that is far different from anything she imagined.
  • NEXT OF KIN – Kara Blake – (Montréal)
    Documenting the parallel lives of two sisters surviving a long, cold winter in Montreal.
  • THE REVENGE PLOT – Jared Raab – (Toronto)
    After Matt and his friends are dissed in the schoolyard by a group of girls, they set to work on an elaborate and merciless plan for revenge.
  • SATURDAY NIGHT – Kaveh Nabatian – (Montréal)
    New Year’s Eve. Boy meets girl. A film about unprotected sex, destiny and soul music.

From these top five films, the jury will decide the National Winner and an Honourable Mention, each receiving $15,000 and $10,000 respectively. Canadians from coast to coast can support the emerging filmmakers by voting for the film they like, to help decide the Fan Favourite Award which comes with a $5,000 cash prize. The public can vote from June 1 to June 30, 2011 until 11:59 p.m. EST and have the chance to win an all expenses paid trip for two to the 2011 Toronto International Film Festival.

“This year’s submissions are an exceptional representation of the talented crop of emerging filmmakers in Canada – the jury was faced with a challenge, narrowing down the competition to just five films,” said Piers Handling, Director and CEO, TIFF. “TIFF congratulates these high-calibre talents who interpreted the Family theme brilliantly.”

“We are thrilled to be involved in such an important arts initiative that gives emerging filmmakers the opportunity to learn and grow,” said Jennifer Tory, RBC’s Regional President for Greater Toronto. “For many years, RBC has been working with talented filmmakers and industry professionals to help them create their vision and achieve success in the film business. We are particularly proud to recognize and celebrate these rising new talents.”

The RBC Emerging Filmmakers Competition is part of Talent Lab, a four-day intensive program at the Toronto International Film Festival that offers artistic development opportunities to a select group of emerging Canadian and international filmmakers. Each filmmaker is provided with a portable camera, $500 cash and challenged to develop a one to five minute short film for the competition. Each year the films will focus on one topic – this year’s theme is Family. Winners of the RBC Emerging Filmmakers Competition will be announced prior to this year’s Toronto International Film Festival.

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31st May 2011

Alex Tagliani Sponsored By Hot Wheels

hot wheelsHot Wheels® is excited to announce that it will be the primary sponsor of Canadian racing superstar, Alex Tagliani as he races in three Canadian NASCAR events this summer as part of the Canadian Tire 2011 NASCAR Series and the NASCAR Nationwide Series. Tagliani will be showing off his “hot wheels”, literally, this summer in his one-of-a-kind #12 Hot Wheels® car, customized with a unique and edgy branded design.

“Hot Wheels is so excited to be working with Alex as we share the same passion for speed, power and performance,” says Melissa Chau, Hot Wheels® Brand Manager at Mattel Canada. “We look forward to watching him roar past the competition in his specially-designed vehicle that embodies a look only Hot Wheels can create”.

Racing professionally for 15 years, Montreal-born Tagliani recently became the first Canadian ever to earn the Alex TaglianiPole at the Indianapolis 500 that took place this past weekend. This summer, Tagliani will race his Hot Wheels® car in three NASCAR events. On June 4-5, Tagliani will race the Circuit ICAR NASCAR Canada Series in Montreal; on August 19, he will race the Circuit Gilles Villeneuve NASCAR Canada Series in Montreal; and on August 20, he will race the Circuit Gilles Villenuse NASCAR Nationwide Series in Montreal.

For the NASCAR nationwide race taking place August 20, Tagliani’s custom Dodge Hot Wheels® #12 NASCAR is a newly designed black car weighing in at 3,500 lbs.  The Dodge dealers of Québec have secured the Nationwide series #12 Penske/Dodge Challenger for Tagliani. The car will be branded with the iconic flames of the Hot Wheels brand toy cars, vehicles that helped fuel Tagliani’s love for car racing as a young boy.

“Hot Wheels® has defined racing for a generation, so working with this legendary brand again is a great honour for me” says Tagliani. “Hot Wheels® has given my Dodge Hot Wheels® car a look any Hot Wheels® fan could only dream of, and I’m thrilled to be racing it in my home town.”

Tagliani’s racecar, fire suit and his pit crew shirts will all be designed by the Hot Wheels creative team with a customized design that reflects Alex’s fearless and competitive driving style on the racetrack.

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